Builders and customers often prioritize pricing over technical aspects for several reasons:
1. Budget constraints:-
Waterproofing is often seen as a necessary expense, and customers may try to minimize costs.
2. Lack of understanding:-
Technical aspects may be unfamiliar or overwhelming, making it harder to evaluate importance.
3. Short-term focus:-
Initial cost savings may be prioritized over long-term benefits and potential risks.
4. Competitive bidding:-
Builders may be pressured to provide the lowest bid, compromising on materials or techniques.
5. Perceived value:-
Waterproofing may be seen as a “hidden” component, making it harder to appreciate its value.
6. Limited knowledge:-
Builders and customers may not fully grasp the consequences of inadequate waterproofing.
7. Prioritizing aesthetics:-
Visual aspects like finishes and design may take precedence over functional aspects like waterproofing.
8. Assuming it’s included:-
Customers may assume waterproofing is part of the overall construction cost, not a separate consideration.
By educating builders and customers about the importance and long-term benefits of proper waterproofing, you can shift the focus from solely pricing to a more balanced approach that considers both cost and technical aspects.
